abril 2020

Watching Our Money: The new normal in budgeting during COVID-19

Let’s face it – money is tight with COVID-19 looming over all of us. It’s a trickle-down effect where consumers or clients are forced to spend less, so service agencies and companies are taking a hit too. According to an NPR report released in April 2020, more than 17 million Americans applied for unemployment benefits. […]

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Changing with the Times: How have you pivoted your marketing during this challenging time?

As the iconic Bob Dylan sang, “The times, they are a-changin’.” With COVID-19, the times are changing, but are you keeping pace? In order to survive the huge shift happening in social and economic conditions, it’s critical to modify your approach to marketing. You and your business depend on it, so it’s time to ask

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Staying Social While Social Distancing: How brands are using social media during COVID-19 pandemic

Social media has become an important part of our personal and professional lives as social distancing practices settle. For brands, the real-time reach available to deliver messaging straight to the consumer is a huge benefit during these unusual times. As COVID-19 evolves, best practices are continuously being updated and released; we read the newest information

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